In the very first step, the company dumped all of its PC’s and adopted thin clients. The objective of this step was to store and access all the files through a central system instead of storing it on the individual hard disk of the computers. There were several benefits of using thin clients in the company. Like thin clients can reduce the cost of maintenance, improve productivity, enhance security and at the same time help workers to remotely access the workstation (Airehrour et al. 2019). Thin clients is a perfect alternative to regular PCs for businesses in the company. It is flexible and improve the efficiency of the employees and also improve the lifespan of IT infrastructure. It even gives immediate access to virtual PC’s and applications and provides centralized computing abilities.
In addition to this, the staff was given eco-responsibility such as turning off unnecessary lights, printing on both sides of the paper, switching off air conditioners when not required. The company even redesigned the working space moving managers to the core and offering employees of the organization window seats. They also introduced work from home policy in the organization. Initially, employees were not ready for it but later they started work from home when the managers encouraged them to do so. The company was trying all that it can do to reduce the emission and thereby protect the environment. In the fourth step to maintain the consistent workflow which got disturbed due to work from home, the policy was resolved through video conferences and computer-mediated communication. (Hu et al. 2019). The last step taken by the company was to raise operating temperatures of the data centers up to 3 to 4 degree Celsius to save power. The gains of all the above steps were significant. The aim of these steps was to reduce the carbon footprint from the country. A thin client just runs on 4 watts of power which is very less in comparisons to regular PC’s that use 100 plus watts. The company contributed to reducing the target emission from the organization up to 20%. Space redesign was now yielding a staff desk of 1 instead of 1.3. The increase in data centers temperature helped reduced 6 % of the carbon emission from the country. The strategies used by the company were gaining more and more clients towards them. Everyone was appreciating the steps taken by Sun microsystems.
Further, it was seen in the data centers that while increasing the temperature, the organization was able to reduce 6% of the carbon footprint. Redesigning the space and offering window seats to the employees was also done with the motive to use natural light more and more instead of using bulbs and lights. The organization also made people learn who to attend the meeting through video conferencing while sitting at a remote place and working from there. It will reduce the air travel expense and Carbon-di-oxide emitted by the planes. The desk space than was converted to 1 from 1.3. All the above changes, king from reflects that the organization will flourish both at the environmental as well as the business market. The efficiency level of the staff will improve and the company’s reputation level will also enhance. The company with consistent work in this direction will help become one of the most favorable companies to which clients want to work. The company will start getting more and more clients who have a similar vision and objectives in mind for both environments and the workplace (Zhao et al. 2018). It will increase profitability and productivity for the organization. The overall revenue percentage will get doubled and the company will flourish in the business market. It is also seen that employees feel safe for working with a business that promotes green companywide initiatives. Going green in business and tackling the projects help the organization to cut extra expenses. It will help in both the economic and financial front of the organization. Brand recognition is another benefit the company will receive in the business market. In 2007, Sun’s microsystems were named as one of the greenest companies in the world by Forbes Magazine. This itself indicates that the company is working hard to achieve sustainable development with the help of green strategies and changes brought in the organization.
Every industry has its own specialty and thus we cannot force a company’s example or its strategies over the other. It is not at all possible to run a business on some other company’s vision and strategies. Some companies can apply these strategies or some of them in their own premises but saying all the companies can use the same example of open works is wrong. All companies in Silicon Valley can use the strategies used by Sun microsystems. The company sets a perfect example for all the information and technology industry. Increasing the temperature of the data centers or switching off to thin clients can only be done by an IT company. Giving work from home facility to employees and asking them to attend a video conferencing meetings can be done in IT or corporate companies where there is no need to work in the field. Field job companies need to find some other measures companies which they can reduce the carbon footprint in the environment. It was seen after 2007 that companies like Sun microsystems have started following the "Open works" initiative in their organizations as well. Listing of the company in the Forbes magazine as one of the greenest company as drawn everyone’s attention towards a sustainable environment. A sustainable environment is the need of the hour and companies to get more clients to need to do something which can help in attracting their attention (Singla and Singh, 2020). The measures taken by the Sun microsystems is not enough there can be many and companies must find it out and set a goal to achieve the target in a minimum of days possible. Without setting a target even if companies start adopting strategies it won’t give the benefits as it would give. Lesser the targets or no target at all will delay the impact of the work.
At last, it can be said that some companies can copy the Sun microsystems methods and some cannot not. So it would be beneficial if every company finds its own measure to reduce carbon footprints from the surroundings and meet the needs of the future generation.
Apart from a zero-waste strategy, the company should invest some amount of money to harness renewable sources of energy. Over the past few years, it is observed that renewable sources of energy have become more prevalent over the last few years largely due to climate change and depletion of non- renewable sources of energy like coal, oil, gas and so on (Kelly et al. 2019). The finite number of fossil fuels and continues changes in the environment is forcing the companies to start measuring and reducing energy consumption in the premises. This will give long term benefits to the organization like a competitive advantage to the company when the policies will come into effect. Renewable sources of energy like solar and wind will save money from the company shortly. If the company wants to install energy equipment on an onsite part of the workplace in such case the organization can install solar panels. It will also help the business to qualify for the federal tax credit. Another important step for improving climate change would be education. The organization need to engage their workforce for being carbon accountable. The organization needs to educate the employees so that they can easily adapt their old habits and stop resisting the eco-conscious policies adopted by the organization. To inspire the workforce about the carbon impact, the company must encourage employees to come with energy-saving ideas and putting them in the suggestion box.
In addition to this, the company can even spread the word of the environment’s importance with green initiatives on social media and other marketing platforms (Imasiku et al. 2019). By adopting these improvements, the organization can not only thrive to save the world environment and planet but also improve employee morale and brand reputation in the business market. Many organizations like Google, Lyft and Salesforce are already committed to protecting the climate change that occurs in the environment. The climate emergency is escalating and this creates a need to enact policies to reduce greenhouse emissions from the environment while running a profitable business.
Sun Microsystems must ask the other companies to set a goal in this direction such as to reduce 75% of the carbon footprint till 2030. In case if the internal department of the organization does not follow the policy they would be asked to pay a fee. This will help the organization to encourage all the departments to take part in the eco-friendly drive conducted by it. The company can also come with a return policy of the chips and hardware that are no more in use of the customers. The electronic items returned by the customer can again be used to manufacture electronic items that are in demand. It will help the organization to meet the demand and supply while maintaining the carbon footprint at the same time.
All the above management and leadership qualities will help the organizations to achieve the goal set by them to reduce the carbon footprint from the environment and improve the productivity and profitability of the organization (Kasmaei et al. 2019). These are very important to run a successful business and increase brand recognition in the market to gain more and more clients. It is seen that employees enjoy working at a place where they see that moral consideration are kept as a first priority. The retention rate of the employees in such company is very high. The organization must not sleep until and unless it creates a better planet for future generations by adopting green computing techniques.
Airehrour, D., Cherrington, M., Madanian, S. and Singh, J., 2019, August. Reducing ICT carbon footprints through adoption of green computing. In 10.12948/ie2019. 04.17. Academy of Economic Studies in Bucharest. Department of Economic Informatics and Cybernetics.
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Hu, J., Wood, R., Tukker, A., Boonman, H. and de Boer, B., 2019. Global transport emissions in the Swedish carbon footprint. Journal of Cleaner Production, 226, pp.210-220.
Imasiku, K., Thomas, V. and Ntagwirumugara, E., 2019. Unraveling Green Information Technology Systems as a Global Greenhouse Gas Emission Game-Changer. Administrative Sciences, 9(2), p.43.
Kasmaei, M.P., Lehtonen, M., Sanz, J.C. and Mantovani, J.R.S., 2019. Carbon footprint management: a pathway toward smart emission abatement. IEEE Transactions on Industrial Informatics.
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